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When global crisis strikes, who connects the corporation to its stakeholders? Article by Iain Martin, April 2020

“When the facts change, I change my mind. What do you do?” The Pandemic has changed everything. Firing regional leaders to cut cost may now not be so wise. When global crisis strikes, regional and country heads play a vital role in connecting the corporation to its stakeholders. In this article, Iain Martin shares his insights on global leadership from fifty years of experience.

See PDF The role of the Regional Leader in times of crisis -local heroes or unwanted expense

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